Value

Are Mobile Apps Disposable?

Another way of posing this question is ‘should mobile apps be considered disposable?’ The answer is no. If your mobile strategy is such that you are considering putting something (ie. an app) together as a quick fix to coming into the game late … then you really don’t have a mobile strategy. Please don’t build [...]

July 19, 2011 Read the full article →

Making Money Mobile – Of Value and Values

Mobile banking, mobile commerce and mobile money for us is mostly out of interest and stems from noticing the opportunity that exists in these areas – a business opportunity.  For others it is about the gadgets, the novelty and the convenience.  In other places around the world, mobile becomes a vehicle through which people can [...]

December 15, 2010 Read the full article →

Of SMS and Mobile Strategies

Been deeply embedded into a research project for a client with a very tight deadline.  A lot is riding on this report and I have had the opportunity to do a deep dive into many aspects of SMS (short code messaging).  I must confess that I was never a big fan of it… and at [...]

December 1, 2010 Read the full article →

Mobile Customer Advocates

Time and time again I see one thing being overlooked in mobile. Can you venture a guess? Would you believe that organizations actually forget about the mobile user and the mobile experience somewhere between concept and implementation?   This is not done on purpose or through some evil plot from the tethered zombies.  It just [...]

July 23, 2010 Read the full article →

How you view your employees and their knowledge will determine the success of your implementation…

‘Economists, said John Maynard Keynes, should think of themselves as humble specialists, on a par with dentists. But his advice has gone unheeded. Over the past 50 years, economics and its jargon have penetrated every corner of human life. Decisions to marry and inject heroin alike are explained in terms of utility maximisation. Doctors, priests [...]

February 26, 2010 Read the full article →

13 Things To Remember When Integrating Mobility (Or How To Avoid Process Peddlers)

Regardless of whether it is the first time your mobile workers receive a device, or if you are deploying a new application, your people and your processes will never be the same. Mobility changes the way we work; it is transformational and because of this you need to pay very close attention to your processes. [...]

December 9, 2009 Read the full article →

Mobile Strategy for Small Business: It’s About Local Convenience

Small businesses are an under served market in mobility. We constantly hear about the importance of small businesses to our economies, yet today few would argue that this sector is properly served and serviced from a mobility standpoint. Of course, carriers have plans but many times they simply rebrand a family plan as a small [...]

December 3, 2009 Read the full article →

Mobile Becomes A Social Media Lifeline

Beautiful Sunday morning here in Toronto (Mississauga to be precise). As I catch up on reading and wait for the family to wake up before we head to church I thought I would share this post from Harvard Business. David Armano writes a Conversation Starter on the Six Social Media Trends for 2010… and these [...]

November 8, 2009 Read the full article →

Not All Mobile Applications Are Created Equal

And therefore do not require the same metrics.  Of course if you are developer for-fun as opposed to a for-profit one you may note be too concerned about this.  However you will never know where and how to improve something unless you measure it.  If you measure there is a better chance of understanding how [...]

October 3, 2009 Read the full article →

Making Sense of Mobile Application Development

My plan was to compile all the excellent feedback received here and in other places on the debate whether it is best to develop mobile applications for the browser or native to the device (platform).  I gave you a glimpse into my preference a few weeks ago with the teaser called -  Mobile Application Development: [...]

September 29, 2009 Read the full article →