Context

Mobile Customer Advocates

Time and time again I see one thing being overlooked in mobile. Can you venture a guess? Would you believe that organizations actually forget about the mobile user and the mobile experience somewhere between concept and implementation?   This is not done on purpose or through some evil plot from the tethered zombies.  It just [...]

July 23, 2010 Read the full article →

Mobile Strategy for Small Business: It’s About Local Convenience

Small businesses are an under served market in mobility. We constantly hear about the importance of small businesses to our economies, yet today few would argue that this sector is properly served and serviced from a mobility standpoint. Of course, carriers have plans but many times they simply rebrand a family plan as a small [...]

December 3, 2009 Read the full article →

Of Context and Content

Here is an obvious statement for you to think about: In mobile, context and content are inseperable. Or at least they should be considered inseparable. Context will affect the way you relate to the content available to you.  At times content may affect the way you relate to your context and even force you to [...]

November 4, 2009 Read the full article →

Mobile Application Development And Consumers – Going From Workflows to Lifeflows

Much has been written on how innovative ideas are born, evolved and tested first on consumers before they make their way into the enterprise. We have seen it with Web 2.0 and social media and social networking.  This is absolutely true and the consumer market proves to be a wonderful and invaluable living lab for [...]

October 8, 2009 Read the full article →

Not All Mobile Applications Are Created Equal

And therefore do not require the same metrics.  Of course if you are developer for-fun as opposed to a for-profit one you may note be too concerned about this.  However you will never know where and how to improve something unless you measure it.  If you measure there is a better chance of understanding how [...]

October 3, 2009 Read the full article →

Collection of tiny mobile apps for your iPhone (or my Personalized Enterprise Gateway)

New to me … but probably old to you (remember I don’t use an iPhone in everyday life).  It took me back to some of the projects I have worked on before and the ever present need of providing relevant information to our mobile users/workers. So today I bumped into Leaflets – Leaflets are small, [...]

June 30, 2009 Read the full article →

What do I need right now?

Context (Scenario) As I was thinking about the previous post on context I was sitting inside a bus terminal waiting for one specific bus.  One of only 3 buses in the entire day that drops me off behind my house.   I had never taken that bus before. It was perhaps one of the coldest days [...]

January 15, 2009 Read the full article →

Context Changes Everything

As I left work yesterday in extremely cold temperatures last night I could not ignore the very silly hat the gentleman walking ahead of me was wearing.  Although silly, I guarantee you he was probably much warmer than I was. Context you see changes our behaviours.  In fact I would go even further and state [...]

January 15, 2009 Read the full article →